The Trafalgar public house is located in the historic town of Aldershot, also known as the home to the British Army. Only 30 miles from London, it lies in the North-East of Hampshire and has a population of around 40,000. With great rail and road links, fantastic schools and great leisure facilities, Aldershot is widely regarded as a very popular and attractive place to live with Garrison Towns scattering the vicinity. Known locally as ‘The Traf’ it has strong links with the local military mainly focussing on the paras and being known as one of the last traditional pubs in the town, it boasts an abundance of military paraphernalia and memorabilia in and around the pub.
Pub Layout
Entering the pub at one corner, you are greeted by a large sized L-shaped bar, serving three distinct trade areas, which we believe historically would have been three separate bars. With a mixture of low and high level seating throughout, the internal layout of the trade area is very much focussed on having the bar at the centre of the space. To the right of the entrance and bar, there is a small snug area leading onto a pool table and darts board which are both very popular. To the left, is some bar stool seating around higher tables. With the pub being L shaped, it also creates a lovely enclosed, external courtyard to the rear, with seating available for around 15 people to enjoy.
The Trafalgar public house trades as a wet only site, however could easily provide a small food offer for functions and events for the various garrison regiments and groups. It is a favourable site for meetings and socials as well as being a good live music venue with it’s own following and regular monthly bookings proving popular. Rugby and national sporting events also provide a welcome income stream and can be very busy although Sky has not proved worthwhile in recent past. Events for Army and Paratroopers are a necessity at this site as customers are known to come from all over the world to visit this particular venue. Participation and support of these events will need to be continued as the site is known as the pub to visit for all Paras – current and past.
The domestic accommodation is very spacious and comprises three bedrooms, lounge, bathroom, kitchen and office.
Annual Rent: £24,000
Security Deposit: £5,000
Working Capital: £5,000
Stock: £3,000
Business Rates: £Nil. Based on the April 2023 rating list, the Zero Rates Payable is based on small business rates relief being applied and the licensee only occupying one property for commercial purposes.
Fixtures and Fittings: To be confirmed upon valuation – funding options may be available for the right licensee.
Tie: All drinks categories are tied. For fully funded licensees on long term agreements, we offer free-of-tie options for certain drinks categories in exchange for an annual fee.
Training: £325 plus VAT
For a breakdown on financial information, please refer to the ‘Additional Info’ tab.
Admiral Taverns are seeking an enthusiastic and community focussed licensee, who will engage with the locals and also continue the relationships with the parachute regiment and the Army. Ideally an ex-serviceman or from a military background, the prospective applicant will drive the business forwards with an enticing calendar of events and music nights alongside continued support in various avenues for the Paras. Improving sales by having a great range of beers and spirits available as well as, a well-maintained cask ale offer, will play a vital role in ‘The Traf’ being a successful and thriving business.
Annual Rent – This is our lowest rent figure associated with a Full Tie. If the tie is reduced the effective rent (via Tie Release Fees) will increase. Rent is billed and paid for weekly in advance depending on the payment terms agreed). On occasion, our Business Development Manager will discuss a start up rent which is discretionary to an individual pub and can be discussed.
Security Deposit – This sum of money will be held on your account and will be returned to you on exiting of the pub based on your final account balance and the condition of the property. Our standard deposit is 25% of the headline rent. On occasion, we can negotiate a lower security deposit with the aim to build up to our full deposit on a long term agreement.
Working Capital – This is a recommend amount required which will be used in the day-to-day running of the business.
Stock – This will be valued by an independent valuer on the day you take over the pub. This includes unbranded glassware, unopened bottles, wines, spirits, any unopened / opened kegs and cask ale providing the container is unopened.
Fixtures & Fittings – This includes any item that is bolted to the floor or walls, and a fitting to be any item that is free standing or hung by a nail or hook. This will also include furniture.
Tie: All drinks categories are tied. For fully funded licensees on long term agreements, we offer free-of-tie options for certain drinks categories in exchange for an annual fee.
Training – £350.00 – Before signing a long term agreement, you will be required to attend our 7 Steps to Sales Success training programme. Held online over two days, you will learn marketing and business strategies that will help you to grow sales in your pub – step-by-step.
Service Charge Cost – £60.89 per week – The Admiral Taverns Premium Maintenance Package will help take care of your compliance and statutory obligations with one simple fee, whilst giving you piece of mind about your boiler and cellar cooling repair and replacement. This also includes full access to e-learning for you and your staff.
*Zero Business Rates – Based on the April 2023 rating list, the Nil Rates Payable is based on small business rates relief being applied and the licensee only occupying one property for commercial purposes. Please note, this only applies to pubs marked with an Asterix *
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